A COLLECTIVE OF COLLECTIVES FESTIVAL
Bradning . Graphic desing . Motion graphics . Web design and development
The festival ran over 4 days, bringing together independent project spaces, artist-run initiatives, and art collectives from across Athens. During this time, it featured exhibitions, performances, discussions, and workshops, creating opportunities for collaboration and exchange between the spaces, artists, curators, and audiences. Rooted in collaboration and mutual support, it showed the role of these spaces in navigating economic and urban challenges through collective practices and shared resources.
ESTO Association created the festival’s visual identity to reflect the connection and variety among the participating spaces. The design represents a living organism, with fragments of urban textures and landscapes blended into abstract, organic shapes. This approach captures the idea of many individual parts coming together to form a shared, self-sustaining network that aligns with the festival’s vision.
EBGE DESIGN AWARDS
Graphic design . Art direction . Video production . Exhibition designA collaborated between Esto Associaiton and Post Spectacular Office to create the visual communication and exhibition design of the greek communication design awards (EBGE) in 2024.
The concept was “under construction.”. This concept emphasizes the idea that all design work is a continual work in progress, highlighting the drafts, iterations, and creative problem-solving that shape award-winning designs.
Hosted by Ypsilon Thessaloniki
Photos by Stefanos Tsakiris
Esto team
Markela Bgiala, Niki Danai Chania, Konstantinos Doumpenidis
ULTRA CORPO
Web design and development
The design of the Ultra Corpo website draws from the aesthetic of early 2000s media culture, blending elements of lo-fi graphics with glossy, retro-futuristic visuals reminiscent of early internet platforms and 2000s science fiction. Inspired by gaming culture of the same era, the site features interactive, game-like elements that give users a sense of choice and engagement. References to memes and archive layouts further connect the design to digital subcultures. These elements come together to create an interactive website that explores digital identity and reflects the artist's research field.
https://ultra-corpo.com
DOS
Branding . Graphic design . Video production
Train, share, perform, transform, sweat, energy, impulse, powerful, exchange, collaboration.
DOS is a dance improvisation performance space in Kypseli, Athens. A space where movement is narrowed down to its most fundamental impulses.
The aesthetics are unpolished and honest, capturing the essence of human expression without decoration, creating a meeting ground for transformative energies.
The body becomes an instrument of authentic storytelling.
Raw canvas: dancers and artists connect in a dynamic interplay of pure, unfiltered movement, channeling a primal energy that cuts through the noise to reveal something true, something real.
Photos of dancers by Alexandra Masmanidi
IT’S JUST A PHASE
Application design
Application re-design for It’s Just a Phase, an app that helps you plan, reflect and strengthen your connection to your inner knowing.
Focused on moon's phases and the zodiac as universal and relatable abstractions that can prompt journaling and personal praxis.
https://itsjustaphase.app/
OVERFLOW
Art direction . Motion graphics . Graphic design
The ten-hour music event that took place at L’Usine on 4th of May 2024 in Geneva. Curated by asH! and commissioned by the Orchestre de Chambre de Genéve.
Poster design / social media applications, motion graphics / print programme
Concept:
A visual identity to reflect the artistic vision of the project: it will embody fluidity between the different musical genres and formats presented, as well as fluidity in the sound and visual spatialization of the event.
The aim is to create an original, immersive event that invites the public to wander through the various spaces and resonate with the building's walls for several hours.
We used the method of transferring waterproof ink from water to paper to create the original textures that were used through digital manipulation for the final results.
Paparać Kvietka
Graphic design
Visual communication material for the solo exhibit of Katia She (Legovich), curated and hosted by our team at our Athens-based space.
BEYOND FEAR
Print and digital communication for the exhibition 'Beyond Fear' that took place at the Cultural foundation of Tinos island.
Fear is an experience that reminds us that we are animals.
On view 15-30 July 2023.
Curated by UN Processed Realities
Generative art video by Markela Bgiala
Exhibition pictures by Danae Panagiotidi
VENUS VOLCANISM
Art direction . Graphic design
For the new album “TISSUE” of Eirini Rasouli, AKA Venus Volcanism.
Vinyl / Cassette
Venus Volcanism have been travelling around Iceland experiencing active volcanoes, powerful waterfalls, mesmerising landscapes, haunting Northern lights, plants and animals!
The experience every time is almost supernatural! Sometimes it feels like she is living in two worlds.
The visual idea was something earthly, as opposed to something alien or something that might seem alien. The task was to create a 3D abstract object that would look like a bit of reindeer moss (cladonia rangiferina), a bit of lava flow or lava stone and a bit of tissue, existing in the natural environment of Iceland.
3D modeling/rendering by (Eleftheria Zanidaki)
KRAMA FESTIVAL 2023
Art direction . Graphic design . Website design and development
Inspiration based on the concept ‘Boundaries’ using procedural art and digital collage to achieve our goal. A boundary is a real or imagined line that marks the edge or limit of something, the limit of a subject or principle, something that points out or shows an end.
In geography, a boundary is something (such as a river, a fence, or an imaginary line) that shows where an area ends and another area begins. In sociology, social boundaries are established social rules that are considered typical because most people in society agree that they are reasonable.
Music has the ability to stretch and extend the boundaries, mental or physical.
Music is everywhere and takes various forms, in different places and in different contexts.
Krama Festival, through its multilayering purpose and its collaborative and open philosophy, creates a foundation to challenge these boundaries and their meaning. Βorders can be stretched, blurred or even disappear.
https://kramafestival.com
THETIS CONCEPT STORE
Art direction . Graphic design . Naming . Wesite design and development
Thetis (Greek: Θέτις [tʰétis]) is a figure of Greek mythology with various mythological roles. She appears mainly as a sea nymph, goddess of water or as one of the 50 Nereids, daughters of the ancient sea god Nereus.
The Thetis concept store is named after Nereid because of its location: it is located in Glyfada, a seaside area of Athens, but also because it makes a pun on the word "Theto," θέτω, which means place or define, representing the interior design values for the creation of a space.
Our ongoing collaboration with the Thetis conceptstore in Glyfada includes so far the development of the brand and the online store. For the concept, we tried to connect the ancient with the contemporary, the palette of Greek islands with the materiality of urban space, and the large monolithic logo with modern and clean fonts.
www.thetisconceptstore.com
ANTHŪS
“YOUR PERFECT EVENT”Art direction . Naming . Graphic design
New name and branding for the full-service event planning company operating from Thessaloniki since the 90's (former Epilektiki diaskedasi).
We developed their identity centered on flowers, which consistently symbolize occasions of joy!
www.anthus.gr
BEAUTY WISHES
Branding . Graphic design
Introduction of the rebranding initiative for the self-care and lifestyle concept store, Beaty Wishes.
Our objective centered to craft an identity that conveys a sophisticated experience through a meticulously curated assortment of refined self-care offerings.
Ranging from high-quality cosmetics to tasteful and eco-friendly home essentials, our vision prioritizes the fusion of elegance and practicality throughout every facet of the brand.
www.beautywishes.gr
DESCENT TO LYCABETTUS
UI design and development
Website development for the final thesis presentation of Chris Reizis @silicon.kidney for the University of Architecture in Patras, Greece.
An Interactive Story Game. Journey through bunkers and intricate networks hidden beneath the earth's crust and find what's lying in the Athenian underbelly.
Navigate with the arrow or the WASD keys and search for the external links.
descent-to-lycabettus.github.io
* Only for Desktop browsers
Sound: dr comet
Backdrop collage by @silcon.kidney
UI design and development
KRAMA FESTIVAL 2022
Art direction . Graphic design . Motion video
Our aim was to create communication between the festival, the main installation piece, and all the graphic elements.
We yield the concept out of this year's KRAMA subject, 'Entropic Nature'. We used the Cyanotype technique to create the base of the design, which was then manipulated digitally to bring the final result.
This technique is based on cyanotype, UV exposure, and photosensitive chemicals, so the only parameters we had were the sunlight, branches, and leaves we collected from the urban environment.
The final design for the poster was screenprinted on a mirror-like paper that reflects the environment it sits in.
The video projection during the days of the festival was made from frames taken out of the posters artwork, moving and transcending through an organic motion following the same concept.
Installation by UN PROCESED REALITIES
TIME BASED EDITIONS
Brand concept, Website design and development . Photography . Video produciton
TBE is an art project / a series of books binding print to time, merging sound with paper.
We were commissioned to develop the visual identity and branding system as well as the website design and photography of the first edition of “Borderline Visible” by Ant Hampton.
In order to experience the books narrative, you have to follow an audio link via a QR code that comes with the hardcopy.
The concept we chose our final design direction is the soundwaves that are created from the audio that is linked with the book. The typography is inspired by the pixelated shape of the QR code (VG 5000 by Velvetine type foundry) in a balanced combination of the regular version of ROM font (ABC Dynamo) that was used as a copy font for the book (designed by Roland Brauchli)
A flexible color palette that can be used for the various applications and communication material (digital or print) coming from the events or each editions theme.
timebasededitions.com
Dimitris Loukas
Branding, Web design
DIMITRIS LOUKAS
Art direction . Graphic design . Website design and development
In the realm of interior architecture, where artistry and functionality converge, our branding concept embraces the essence of minimalism while celebrating the beauty of natural elements. Drawing inspiration from the purity of white space, we craft a visual identity that exudes sophistication and elevates the art of interior design.
The concept:
Elegant yet bold typographic elements resonate with Dimitri’s keen eye for precision and design acumen. The use of clean lines mirror the fluidity of interior spaces that the designer plan with unparalleled expertise.
www.dimitrisloukas.com
© 2024 Esto Association